Fractional CMO

Igniting Growth Through Strategic Marketing Excellence

1. Understanding Your Ecosystem

Navigating the business landscape requires more than just a map; it requires a finely-tuned marketing engine capable of tapping into the market’s pulsating heartbeat and igniting revenue growth through captivating campaigns that forge unbreakable connections with consumers. With a track record spanning more than 20 years and 17 countries. I know the terrain, the challenges, and the untapped opportunities. Let’s evolve your approach together.

2. Building C-Suite Alliances

In the bustling C-suite, alignment is our secret sauce. I speak the language of business fluently—whether it’s translating marketing metrics for the CFO or aligning product and compliance strategies. Let’s create harmony between marketing, sales, and product teams. Because when we harmonize, we amplify.

3. Vision Beyond the Horizon

Incremental improvements are essential, but I thrive on envisioning the extraordinary. Marketing isn’t just about ticking off tasks; it’s about crafting an engine for growth. Let’s tie every initiative to a larger vision—one that transforms your brand from a cost-center to a revenue powerhouse. New thinking, fresh solutions—that’s my promise.

4. Cultural Fit and Can-Do Attitude

Culture matters. I’m not just a strategist; I’m a problem solver with a “can-do” spirit. When challenges arise, I roll up my sleeves. I’ll help you win new customers, keep them delighted, and turn them into long-term advocates. Your brand’s success is my mission.

5. Closing Deals in the Trenches

I’ve walked the talk. Sales isn’t an abstract concept; it’s where the rubber meets the road. Let’s bridge the gap between marketing and revenue generation. I’ll be your secret weapon, ensuring that every campaign fuels conversions and drives growth.


Picture of Eric Siano Fractional CMO
Picture of Eric Siano Fractional CMO

Meet Eric Siano